Interest in a demo is highest right after a webinar ends, and drops fast. An RSVP block captures who wants a follow-up demo with one tap, and once a time's confirmed, a Meeting-link block carries the actual join details, gated to open only shortly before the call.
The gap between "that was useful, I'd like a demo" and actually booking one is where most post-webinar interest quietly evaporates — the fewer steps in between, the more of it survives.
Capture interest while it's warm
An RSVP block asking a simple "yes, book me a demo" question captures interest with one tap, right in the followup email — with an optional capacity and waitlist if your team can only take so many calls in a given week.
Confirm a time the normal way
MailInApp doesn't include a self-serve scheduler that shows availability — once a time's agreed with the prospect the same way you'd agree on any meeting, send the confirmed details as a followup.
Send the details that actually matter
A Meeting-link block carries the Join button and dial-in for that specific call, gated to open only in the minutes before start so an early click can't go stale or get shared ahead of schedule.
Get it on their calendar correctly
An Add-to-calendar block builds a real .ics download or Google/Outlook link from an absolute timestamp, so the invite lands correctly no matter the prospect's own timezone.
Getting started
Add an RSVP block to your post-webinar followup to capture demo interest. Once a time's confirmed, send a Meeting-link and Add-to-calendar block with the actual details.